Delivering Leads for your campaigns

Last updated: November 7, 2026

What this is

Lead delivery is how you turn an allocation into revenue. Every lead you submit goes through Audyence's validation checks before it reaches the advertiser. So the quality of what you submit directly decides your accepted lead count, your pacing, and your standing for future allocations.

Key takeaway: Read these articles in order before your first upload. Most rejections come from formatting problems that are easy to avoid up front.

Tip: Why this matters. Publishers who consistently deliver clean leads that meet the requirements build a track record that leads to stronger bids, bigger allocations, and priority access to premium campaigns.


Articles in this section

Article

What you'll learn

End-to-end lead delivery

Every step from accepting a campaign to an approved lead.

Lead upload requirements and best practices

How to upload, required fields, business email and pick-list rules, international characters, and how batches work.

What happens after you submit a lead

What happens after upload, what each status means, how to read your results, and how to export all your uploaded leads to CSV.

Troubleshooting Rejected Leads

The most common rejection reasons, how to fix and resubmit, how to analyze rejections in bulk with an export, and when to contact support.

Performance Report

How to track your campaign performance.

Campaign Languages

Delivering leads for campaigns that run in other languages.